Top 5 Reasons to Use a Website Builder and Grow Your Small Business

More and more people are shopping online, with over 75 percent buying a product or service at least once a month according to a recent survey. With eCommerce growing day by day, launching a website will help a small business get potential customers and more sales. Nonetheless, several small businesses have failed to go online and don’t have a website. 

A website today is more than essential for growing your business as it helps potential customers know your brand and products and buy them. With numerous resources online, you can find a service provider offering a website builder to help you design your own website. You don’t need to be a web developer to use the tool. 

In case you need any assistance, you can connect the professionals who can help you use the web-building tool and build a professional website with the necessary functions.

Why should you go for a website builder?

If you want to sidestep the complexities of web designing, you can choose a service provider offering a suitable web-building plan. For a startup, you can select a Starter plan, which offers unlimited pages, one website build, free stock images, 100 building blocks, 500 MB of file storage, and more. Those who want to build an eCommerce site can opt for premium packages. Here are some reasons to subscribe to a website builder.

Find a suitable design from professionally designed templates 

The best web-building software gives easy access to hundreds of pre-designed templates on different themes, carefully handcrafted by professionals. You can select the templates that match your business and customize them to suit your brand or products. You can select the themes suitable for your business without going deep into the process, for designers have created them after thorough research. 

To have the templates custom-made to your business requirements, you have to edit them by adding content and removing elements you don’t want using the drag-and-drop tool. Further, you can also choose the fonts, colour scheme, and background with just a few clicks. 

  1. Have a mobile-friendly website 

Building a website online using a web builder will allow you to use templates that are 100 percent responsive to any smart device like a mobile phone, laptop, tablet, or desktop computer. With most people using smartphones to check a website, you can find your website easily accessible as the images get automatically optimized to their device. 

A website builder also permits you to edit your website whenever you want to by using the mobile editing tool. A website that offers a better user experience will bring more organic traffic. 

  1. Add eCommerce functions easily

If you already have a website, you can integrate your online store by dragging and dropping it into your site. Now start selling by adding products up to 50 or 1000 depending on the web-building plan you choose. For a fully integrated eCommerce site, you can choose a premium plan that enables you to add essential eCommerce functionalities like:

  • Secure payment gateway: With this function, a customer can pay for a product or service through credit cards or use other payment gateways.
  • Shipping: Offer real-time shipping rates to send goods to any place.
  • Inventory management: An inbuilt tool to track and manage your inventory
  • Tax calculation: Apply tax calculation automatically for different countries.
  • Product categories: This makes it easy to organize your products.

With the best web builder and plan, you can add functions easily and intuitively. 

  1. Use free images and photos to build an appealing site

You can make your website look professional and visually appealing by adding images, photos, videos, and icons. The free images library offers high-resolution images, which are licensed. These images are optimized for faster downloads on mobile devices. You can connect your website with Facebook, Instagram, Twitter, or Google Drive to add photos.   

  1. Get a free domain and hosting service with a plan

Choose a website-building plan that offers a domain name, hosting service, and file storage with the plan. For instance, if you are in New Zealand, you can get a free domain and hosting service with a basic or premium plan, which means you save money on these important services.

To conclude, if you have still not decided on launching your own website, don’t delay it any further. Keeping in mind the above points, you can find the best website builder to help you build a website easily.